Ajara Bomah

Ajara Bomah

Program Manager

Ajara Marie is a professional, business mogul and marketing executive with over 15 years of experience, specializing in diaspora engagement and investment in Africa with a critical focus on women in business in Africa. She is a humanitarian that works to change the lives of young people especially girls in Africa. She enjoys spending time with family, investing in women and girls as well as traveling across the world.

Ajara relocated to Africa after working in the United States. Ajara moved to Sierra Leone with the passion to grow and rebuild Sierra Leone by developing capacity and mentoring youth, women and girls. Years later she is doing just that.

Her academic and career background has strategically positioned her to gain a wealth of experience in Community building & Youth Development, Events Management & PR, Communications and Marketing, Training and Capacity building, Clinical Services and Partnership and stakeholder engagement in Sierra Leone and abroad.

She has curated and delivered corporate & business events for clients for the past 9 years under her first company Rhoyalty Concepts. In 2013 she launched her community platform bringing African women businesses together; Women Mean Business, which provides them with coaching, business development and strategy, networking opportunities, educational support and resources for them to start and grow their brands and businesses.

Ajara has appeared in various media outlets including, Guardian Nigeria, Afroelle Magazine, Ayiba Magazine, Bella Naija, Women Change Africa and recently was a co-star in the newly released film “I Am the Film” a film that looks at the criticality of identity of returnees and diaspora American’s.

She is a family woman and mother to a beautiful 4-year-old.